1. Introduction
This Privacy Policy explains how Cegura Ltd (referred to as “we,” “us,” or “our”) processes your personal data.
Company Details:
- Cegura Ltd (Company Registration No: 11333117)
- Registered Address: 124 City Road, London, United Kingdom, EC1V 2NX
- ICO Registration Number: ZA371382
Trading Name:
“Free Comparison” is a marketing brand and trading name of Cegura Ltd. All references to “Free Comparison” in this policy refer to its operations under Cegura Ltd, which is the data controller responsible for handling your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. What Data We Collect
2.1 Personal Data
We may collect the following personal data:
- Contact Information: Name, email address, phone number
- Identification Information: Date of birth, national insurance number
- Financial Information: Bank details, financial status, credit history
- Business Information: Business name, company registration number, financial statements
2.2 Non-Personal Data
We also collect non-identifiable data for analytics and security purposes:
- Technical Data: IP address, browser type, operating system, time zone settings
- Usage Data: Information about how you use our website and services
- Marketing & Tracking Data: We collect data through cookies, Facebook Pixel, Instagram Insights, LinkedIn Ads, TikTok Pixel, and other analytics tools to measure ad performance and user engagement.
3. How We Use Your Data
We process your personal data for the following purposes:
- Service Provision: To provide financial comparison services and process loan applications
- Customer Support: To respond to inquiries and assist users
- Legal Compliance: To comply with regulatory requirements and fraud prevention measures
- Marketing & Communication: To send relevant offers, updates, and service notifications (you may opt out at any time)
- Advertising & Retargeting: To show relevant ads on Facebook, Instagram, LinkedIn, TikTok, Google Ads, and other platforms
- Website & Security Improvement: To analyse website traffic and enhance user experience
4. Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Contractual Necessity: When processing is necessary to provide you with our services
- Legal Obligation: When required by law or regulatory bodies
- Legitimate Interests: To improve our services, protect our business operations, and conduct marketing activities
- Consent: When you explicitly consent to marketing communications, cookie tracking, or data processing for targeted advertising
5. Data Sharing & Third Parties
We may share your personal data with:
- Service Providers: Third-party partners that assist in service delivery (e.g., payment processors, email providers)
- Financial Institutions: Banks and financial partners to process loan applications
- Regulatory Authorities: When required for legal compliance or fraud prevention
- Business Transfers: In the case of a merger, acquisition, or business sale
Social Media & Third-Party Advertising
We share certain data with the following platforms for advertising and analytics:
- Meta (Facebook & Instagram): For targeted advertising and campaign optimization. View Facebook’s Privacy Policy.
- LinkedIn Ads: To show relevant job and business-related ads. View LinkedIn’s Privacy Policy.
- TikTok Ads: To serve personalized video ads. View TikTok’s Privacy Policy.
- Google Ads: To display paid search ads. View Google’s Privacy Policy.
We do not sell or trade your personal data to third parties.
6. Data Security & Retention
- We implement industry-standard security measures to protect your personal data from unauthorized access.
- We retain personal data only as long as necessary to fulfil the purposes outlined in this policy or as required by law.
7. Your Rights Under UK GDPR
Under UK GDPR, you have the right to:
- Access – Request a copy of your personal data
- Rectification – Request corrections to inaccurate data
- Erasure (“Right to be Forgotten”) – Request deletion of your personal data
- Restriction – Limit the processing of your data in certain situations
- Data Portability – Request a copy of your data in a structured format
- Objection – Object to processing based on legitimate interests
- Withdraw Consent – Withdraw consent for marketing communications
To exercise these rights, please contact us:
- Email: sales@cegura.com
- Phone: 02036300356
Lodging a Complaint
If you believe your data has been misused, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
- Website: https://ico.org.uk/
- Helpline: 0303 123 1113
8. Cookies & Tracking Technologies
Our website uses cookies, Facebook Pixel, Instagram Insights, LinkedIn Pixel, TikTok Pixel, and other tracking technologies to enhance your browsing experience and display targeted ads. By using our website, you consent to the use of cookies.
For more details, see our [Cookie Policy].
How to Opt-Out of Tracking & Social Media Ads
9. Telemarketing & Direct Marketing Compliance
We comply with the Privacy and Electronic Communications Regulations (PECR) regarding telemarketing.
- Consent for Telemarketing – We only contact individuals for marketing purposes if they have given prior consent.
- Soft Opt-In for Existing Customers – We may contact past customers under soft opt-in rules.
- TPS & CTPS Compliance – We do not call numbers listed on the Telephone Preference Service (TPS) or Corporate TPS (CTPS) unless consent has been provided.
- Right to Object to Marketing Calls – You may opt out of marketing calls at any time by contacting us.
10. Updates to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website.
Last Updated: 5th March 2025
11. Contact Us
Cegura Ltd (Trading as Free Comparison)
- Email: sales@cegura.com
- Phone: 02036300356
- Registered Address: 124 City Road, London, United Kingdom, EC1V 2NX
- ICO Registration Number: ZA371382
